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Apr
21
6 Ways to Convert More with Confirmation Emails
Posted by John Allen on 21 April 2021 10:00 AM

One mistake that many businesses make is thinking that once they get a sale, their job is done. A confirmation email is defined as an email that buyers receive after completing a transaction, but it's much more than that.

Confirmation emails are another opportunity for direct communication with your customer. In this article, we’ll be looking at the best techniques to turn confirmation emails into more conversions.





Apr
19
Ways to Improve Your Website's User Experience
Posted by Shawn Byrne on 19 April 2021 10:00 AM

Here's an alarming statistic: a staggering 88 percent of online shoppers claim they won't revisit a website after a bad user experience, according to Amazon Web Services. However, there's this common misconception that providing visitors with a good user experience equates to having a visually appealing website.

If you are like most people, you most likely assumed having an aesthetically pleasing website would suffice. So, how come you're still not generating as many leads, and your site's bounce rates remain high? In most cases, it is because you rarely put much thought into user experience (UX).





Apr
16
The Ultimate Guide to Starting Your Own Online Clothing Line
Posted by [email protected] (Jimmy Rodriguez) on 16 April 2021 10:00 AM

There is no better time than right now to start your own clothing line online. Not only are there more resources than ever to get you started in the right direction, but there are also endless ways to market your clothing line, which means it’s easier than ever to find your customers and put your products in front of them.

Of course, no matter how simple it might be to start your own clothing business online, there’s still plenty of work to be done. While anyone can have a good idea for a clothing line, far fewer actually take action on that good idea. And even fewer still will continue pursuing their clothing line business months down the road.

And that’s good news for you.





Apr
14
How to Use Intent-Based Marketing to Drive Unique CX
Posted by Richard Conn on 14 April 2021 10:00 AM

The words “the customer is always right” is a phrase that every retailer knows all too well. And whilst in reality, we know that this isn’t always true, we do know it’s vital to make sure the customer is happy. In a modern world, this means making sure you can provide a unique customer experience that makes your brand stand out from the rest.

Intent-based marketing is an excellent way to do this.





Apr
13
5 Ways Focusing on Brand Value Creates Revenue Growth in 2021
Posted by Kate Noether on 13 April 2021 10:00 AM

As a business owner, generating and growing revenue is a top priority. If your company's revenue isn't constantly climbing, trouble could be on the horizon. Like many business owners, you probably know many ways to boost retention and revenue already. If not, you're missing out on a powerful way to grow and scale your business. By making brand value a cornerstone of your marketing efforts, you'll see revenue grow consistently and effectively – even during uncertain economic times.

Even if you've fine-tuned your products and services perfectly, revenue growth may be lackluster. Having spectacular offerings is no guarantee of long-term business success.





Apr
12
Top 13 eCommerce Order Fulfillment Companies
Posted by Ellie Tran on 12 April 2021 10:00 AM

Whenever you think about starting an eCommerce business, warehousing, shipping, and fulfillment may come to mind.

Surely, creating sales is the interesting part. However, what happens after the order is made? Somehow your item needs delivering to customers' hands. One of the most popular ways to handle this part is to partner with an order fulfillment company. There are a number of fulfillment services that will store your products and pack and ship your orders.

This article today will go you through a list of the top 13 eCommerce order fulfillment companies. Be sure to follow this post carefully and pick the most suitable provider for your online store.





Apr
9
Social Media Marketing Holidays to Inspire Your Next Successful Campaign
Posted by Zoe Devitto on 09 April 2021 10:00 AM

In the online world, every day is a wacky social media holiday.

While the ‘holiday’ season is widely known for kicking off shopping frenzy around the globe, other international holidays like the National Pizza Day are gradually becoming popular in raking in the moolah too.

You might think “why should I spend time and resources building a full social media marketing and an online sales campaign around one day that falls in a ‘non-seasonal’ period? Wouldn’t I benefit more by focusing my efforts on the ‘holiday’ season of the year?”

You might have a point … if you are one of the big-box stores with millions of dollars in promotional budgets at their dispense to offer competition-killer deals and devour upcoming retailers.





Apr
7
Top Lead Generation Statistics to Inform Your Marketing Strategy
Posted by Elea Andrea Almazora on 07 April 2021 10:00 AM

In the online age, there’s a long list of things you need to do to survive. Lead generation is one of them. Marketing, and ultimately selling, isn’t as simple as it used to be. With so many businesses online, the stakes are high when it comes to getting people to opt for you over your competitors. The hard-sell approach is outdated and lead generation has taken its place.

Because the landscape of how people buy has changed, marketing has shifted too. Successful online businesses now focus on capturing audiences, and turning them into customers is the next step.





Apr
5
The 10 Best RingCentral Alternatives for Online Businesses in 2021
Posted by [email protected] (Jimmy Rodriguez) on 05 April 2021 10:00 AM

Communication is everything when it comes to business. Not only will you lose sales if you can’t communicate with potential customers in a timely manner, but you also run the risk of earning negative reviews if you can’t answer your current customers’ questions as soon as possible. And because communication is so essential, making sure that you have a reliable way to communicate with customers is critical to your success.

The better you’re able to communicate with your customers, the better your business is going to perform. Period.

One of the most popular ways to improve communication is via VoIPs, or “Voice over Internet Protocols”, which allow for “voice communications and multimedia sessions” over the Internet. And while you might think that you have no idea what a VoIP is, chances are you’ve used one before. In fact, it’s almost guaranteed that in 2021 you and all of your customers have used a VoIP to communicate online, which is why it’s so critical that your online business implements one.





Apr
2
9 Ways to Increase Landing Page Conversion Rates
Posted by Vlad Falin on 02 April 2021 10:00 AM

Getting visitors to your site is tedious, expensive, tiring, and all in all — extremely difficult. But it’s even harder to see them leave without making any kind of action.

It is said that, in 2020, eCommerce had grown in one year at the rate it would have in three years. Sure, having more traffic is great and it seems easier to make more sales when you have a traffic influx. But that is just one part of the success formula.

There is no need to point out that increasing your conversion rate from 1% to 1.5% means 50% growth on whatever traffic volume you are pulling.

How hard would you have to work to create a 50% growth in traffic? From this perspective, it seems that it is much easier to optimize your conversions, rather than increasing inbound traffic by such a huge leap.

In this post, we will go exactly over that: how to set up your page in a way that will assure the maximum possible conversion rate.






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