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5 Ways to Increase the Efficiency of Your eCommerce Business
Posted by Rachael Verret on 11 August 2022 10:00 AM

There is no such thing as a business that’s easy to run and manage. Regardless of your industry, there will be various challenges and obstacles to growing and staying competitive. It should go without saying that when trying to run any business — especially a relatively small eCommerce store — it’s vital that owners and management allocate resources appropriately and efficiently. 

How to Form a Winning Omnichannel Retail Strategy
Posted by Rob Press on 04 August 2022 10:00 AM

In the past, retail brands had to choose between brick-and-mortar, eCommerce, or multi-channel retail. Today, customers’ expectations have increased — they demand a unified, omnichannel experience.

How to Estimate Dropshipping Overheads for Your Online Business
Posted by Anand Srinivasan on 02 August 2022 10:00 AM

Dropshipping is one of the most popular ways to start an eCommerce business because it allows you to focus on building your brand while still making money with every order. However, that doesn’t mean you won’t need to invest funds into a dropshipping business. You may run into several costs, ranging from marketing tools to wages.

5 Ways AI Can Improve HR Processes & Procedures for Small Businesses
Posted by [email protected] (Guest Author) on 28 July 2022 01:00 PM

Even if you’re running a small business, having an HR team is incredibly important. The HR department can handle new employee onboarding, interpersonal disputes, and more when necessary. However, the odds are that your small business’s HR department is stretched thin — you may even have only one HR employee.

How Google Lens Can Boost Sales for Your eCommerce Store
Posted by Nina Petrov on 26 July 2022 10:00 AM

As most of us tech enthusiasts are already aware, Google has been working on transitioning from basic text and voice search functionalities to advanced image search features for some years now. In keeping with this direction, Google Lens is one of the most remarkable tools the internet technology juggernaut has put out in recent years.

The Complete Guide to Product Photography for Online Stores
Posted by [email protected] (Christianna Cannon) on 21 July 2022 10:00 AM

Great product photography is a critical part of a successful online store. However, for many eCommerce merchants, this is an area in which it's easy to fall short. A lack of knowledge of proper techniques, underestimation of its importance, or a mere misunderstanding as to what makes a good product image makes product photography a weak point for many online stores.

Good product photography is not as simple as placing items on a table and just pointing and shooting a camera. Even a brand new smartphone or cutting-edge Nikon can't do all the work by itself — it falls to you to set up the shot properly and work any necessary magic with post-processing. This guide will teach you the concepts and techniques for taking excellent product photos that will make your brand and products shine.

How to Start Working with Wholesale eCommerce Suppliers
Posted by Rachael Verret on 19 July 2022 10:00 AM

Running a business requires a variety of moving parts. Payroll, marketing, and suppliers are just a few. Finding quality suppliers can take up a lot of time — and if there’s one thing that business owners are short on, it’s time. However, price, quality control, and communication should be carefully considered when looking for a supplier.

5 Tips To Protect Your eCommerce Business When Scaling
Posted by Lucy Manole on 14 July 2022 10:00 AM

The eCommerce industry has exploded in recent years due to the retail sector's ongoing digital transformation and an exponential surge in demand resulting from the global pandemic. Consequently, more money than ever before flows through digital stores across nearly every conceivable vertical.

How to Start Social Selling for Your Online Business
Posted by Kelly Moser on 12 July 2022 10:00 AM

Social media has taken this world by storm.

As of 2022, the average daily time spent on social media by internet users worldwide was 147 minutes, according to Statista. Your business needs a strong online presence to capture consumers' attention in this digital era.

5 Ways To Reduce Your Online Store’s Bounce Rate
Posted by Kate Parish on 07 July 2022 10:00 AM

Bounce rate is a metric showing how many visitors leave a website after landing on a page. Why do people leave websites without taking any action? First, bounce rates may differ from page to page, even on the same website. For example, blogs generally have higher bounce rates than product pages. Why? Because visitors land on the blog articles to find information, not to convert.

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