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Aug
23
The Complete Guide to Using Images Legally Online
Posted by Ivy Attié on 23 August 2021 10:00 AM

As a savvy marketer, you understand that visual elements are invaluable to your marketing campaign. With the ability to attract attention, they can get you more clicks and sales than any text ads would.

This is because consumers are visual learners. When compared with text, the information presented in the form of photos and videos is more likely to be retained longer.

It also increases the overall user experience of the website visitors and helps stimulate their instinctual desire to engage with your business.

In fact, the customer’s demand for visuals is so high that some marketers find it challenging to source and share relevant content. And in their haste, they often ignore one of the most critical aspects of using images online - legal guidelines.


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Aug
9
Popular Website Wireframe Tools for Web Design
Posted by [email protected] (Christianna Cannon) on 09 August 2021 10:00 AM

Building a website is a lot easier than it used to be. However, it's still a significant project. And just like any other type of project, you need a solid plan.

The layout of your website is the most crucial part of this plan. Colors, graphics, and other content can all be changed much more easily than the layout. Think of the layout as your site's skeleton. It determines the structure of each page, to be fleshed out later.


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Jul
16
7 Tips to Achieve eCommerce Moments of Truth with UX Design
Posted by Jenna Bunnell on 16 July 2021 10:00 AM

Is your online business experiencing low conversion rates, abandoned carts, and poor sales figures? Rather than putting more money into ads in an effort to generate leads, chances are that you could optimize your website’s performance by redesigning it with UX in mind.


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Jul
9
The 10 Best Landing Page Builders for eCommerce
Posted by Alejandro Vasquez on 09 July 2021 10:00 AM

What are the different types of pages you can find on a shopping website? The answer may be trickier than you would expect. You have the home page, naturally. You have your product pages, as well as the category pages that organize them. There are checkout pages, which guide customers into placing orders. There are also more informative sections like the About page, the Contact Us page, blog posts, terms and conditions, and more.


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Apr
19
Ways to Improve Your Website's User Experience
Posted by Shawn Byrne on 19 April 2021 10:00 AM

Here's an alarming statistic: a staggering 88 percent of online shoppers claim they won't revisit a website after a bad user experience, according to Amazon Web Services. However, there's this common misconception that providing visitors with a good user experience equates to having a visually appealing website.

If you are like most people, you most likely assumed having an aesthetically pleasing website would suffice. So, how come you're still not generating as many leads, and your site's bounce rates remain high? In most cases, it is because you rarely put much thought into user experience (UX).


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Mar
19
A Quick Start Guide to Using Heatmaps For E-Commerce
Posted by Sean McCarthy on 19 March 2021 10:00 AM

All too often, websites are built on a series of assumptions, e-commerce platform limitations and best guesses. No matter how you arrived at your current website, it's likely there is at least one element that drives you crazy or that makes you less confident you're operating at 100% effectiveness. Dynamic heatmaps are a powerful tool to help illustrate what’s actually happening on your website.


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