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How to Leverage Data Analytics to Hit Your Best Sales Year Yet in 2022
Posted by Daniel O’Dowd on 03 May 2022 10:00 AM

Analyzing data isn’t new. Investopedia’s definition of the term states that “data analytics is the science of analyzing raw data to make conclusions about that information.”

While your first reaction might be to imagine algorithms and complicated number-crunching, successful businesses have been using data analytics for hundreds of years.

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What is Down Selling: A Complete Guide to Boosting Your Conversions
Posted by Nick Shaw on 26 April 2022 10:00 AM

Ecommerce remains a rapidly growing but competitive market. With US online retail sales expected to top $1.02 trillion in 2022, more and more businesses are looking to either shift to online sales or to supplement their physical stores with an online presence.

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Creating awesome products and content is only half of the battle. To get your customers to actually buy your products, you need to share them with your audience on their preferred platform at exactly the right time.

But what can you do if your emails, social media, or SMS messages are getting lost in the sea of marketing promotions lying unread in your customer’s inbox? Well, there’s another option that you can try — web push notifications.

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How to Use Customer Testimonials to Boost eCommerce Sales
Posted by Sam Shepler on 29 March 2022 10:00 AM

In the world of eCommerce, it’s become much harder to stand out as a credible seller. Amidst a plague of false advertising and broken promises, you’re out there trying to portray yourself as an honest and reliable seller.

Praising yourself, your product, or your service might seem the obvious thing to do, but it’s a strategy that’s been tried for decades.

So why not let your customers do the talking for you?

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9 Checkout Design Mistakes That Send eCommerce Customers Running
Posted by Irwin Hau on 10 March 2022 11:00 AM

Checkout pages are often seen as an afterthought, since most of the purchase decisions have already been made prior to reaching this step. But it’s here that the customer actually commits to the purchase, and will either follow through – or head for the door.

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10 eCommerce Tips to Boost Customer Retention and Increase Sales
Posted by [email protected] (Guest Author) on 13 January 2022 11:00 AM

The customer is always right” is one of the most overused quotes for customer service. It’s hard to say where this quote originated from, but some sources indicate that it could be traced back to 1909.

Allegedly, a London department store founder used this quote to assure his customers that they would get good services in his store, which would make the saying more than 110 years old today. This says something about how vital customer service is for businesses to survive and grow.

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