RSS Feed
News
Aug
10
5 trust-building tips to move more visitors through your ecommerce funnel
Posted by Alysse Phipps on 10 August 2020 10:00 AM

Consumers understand that there are inherent risks when shopping online, and are particularly concerned about shopping at unfamiliar websites.

In hopes of preventing disasters like identity theft, stolen credit card information, and hacked devices, many consumers take care to thoroughly research the sites they shop at, and many find reasons not to complete a purchase. So many, in fact, that the average ecommerce shopping cart abandonment rate is as high as 69.57% according to the Baymard Institute.


Read more »



Aug
7
4 Ways Headless Commerce Optimizes the Customer Experience
Posted by John Allen on 07 August 2020 10:00 AM

To stay ahead of the competition, ecommerce companies are striving to provide customers with the best omnichannel experiences. Smart businesses always look for new opportunities to reach out wherever possible. This can mean a variety of new strategies.


Read more »



Jul
17
How to Build an All-In-One Digital Dashboard in Google Sheets
Posted by Andriy Zapisotskyi on 17 July 2020 10:00 AM

Running an e-commerce business means keeping your eye on the ball. If you know how many sales have been made or how big your conversion rate is, you can reveal weak points and identify where to invest more. Data is what provides the answers to all of these business-related questions and more.


Read more »



Mar
20
The Ultimate Guide to Optimizing Product Recommendations
Posted by Georgie Vineeth Matthew on 20 March 2020 10:00 AM

Erma Bombeck once said, “The odds of going to the store for a loaf of bread and coming out with only a loaf of bread are three billion to one.” As funny as it sounds, there is some truth to it.

While traditional retailers would wait for shoppers to visit the store to learn their product preferences, new-age shopping culture is rooted in the power of data and consumer-specific personalization. Consumers, unlike those in the olden days, expect brands to understand who they are and what their preferences are.

In our own words, product recommendations are evidence of an ongoing shopping evolution in action.


Read more »



Mar
9
How eCommerce Stores Can Compete with Amazon
Posted by Ryan Bowman on 09 March 2020 10:00 AM

It’s a running joke that Amazon is basically taking over the world. With Amazon tallying revenues of over $230 billion, it’s difficult for even large competitors to stand toe to toe with such a behemoth in the e-commerce space. Even worse, it can be next to impossible for small online businesses to stand up to Amazon. Fear not competitors of Amazon, I bring you tips!


Read more »



Jan
13
How to Improve the Cart & Checkout Page of Your eCommerce Store
Posted by Basim Butt on 13 January 2020 11:00 AM

A cart page is where the buyer’s journey, in terms of conversion. It is like a basket that potential customers use to add anything he or she likes throughout the course of browsing your store. They keep on adding things but may consider removing or replacing some items when they decide to pay for it.

Here, their decision may depend upon different factors. Price plays a major role in whether they’ll prefer one item over another. The user experience on the cart page needs to be customer-centered. A quick cart view, popup, or mini cart is a game-changer as it keeps them informed throughout their shopping experience. They can view and match the items with their needs and budget.

The checkout page is a continuation of the cart page, which is even more critical to making customers convert. Therefore, it must carry the same ease provided in previous steps. In this blog, I’m going to discuss the different methods that you can use to improve your cart and checkout pages’ user experiences.


Read more »




Help Desk Software by Kayako fusion