RSS Feed
News
Mar
20
The Ultimate Guide to Optimizing Product Recommendations
Posted by Georgie Vineeth Matthew on 20 March 2020 10:00 AM

Erma Bombeck once said, “The odds of going to the store for a loaf of bread and coming out with only a loaf of bread are three billion to one.” As funny as it sounds, there is some truth to it.

While traditional retailers would wait for shoppers to visit the store to learn their product preferences, new-age shopping culture is rooted in the power of data and consumer-specific personalization. Consumers, unlike those in the olden days, expect brands to understand who they are and what their preferences are.

In our own words, product recommendations are evidence of an ongoing shopping evolution in action.


Read more »



Mar
9
How eCommerce Stores Can Compete with Amazon
Posted by Ryan Bowman on 09 March 2020 10:00 AM

It’s a running joke that Amazon is basically taking over the world. With Amazon tallying revenues of over $230 billion, it’s difficult for even large competitors to stand toe to toe with such a behemoth in the e-commerce space. Even worse, it can be next to impossible for small online businesses to stand up to Amazon. Fear not competitors of Amazon, I bring you tips!


Read more »



Jan
13
How to Improve the Cart & Checkout Page of Your eCommerce Store
Posted by Basim Butt on 13 January 2020 11:00 AM

A cart page is where the buyer’s journey, in terms of conversion. It is like a basket that potential customers use to add anything he or she likes throughout the course of browsing your store. They keep on adding things but may consider removing or replacing some items when they decide to pay for it.

Here, their decision may depend upon different factors. Price plays a major role in whether they’ll prefer one item over another. The user experience on the cart page needs to be customer-centered. A quick cart view, popup, or mini cart is a game-changer as it keeps them informed throughout their shopping experience. They can view and match the items with their needs and budget.

The checkout page is a continuation of the cart page, which is even more critical to making customers convert. Therefore, it must carry the same ease provided in previous steps. In this blog, I’m going to discuss the different methods that you can use to improve your cart and checkout pages’ user experiences.


Read more »



Dec
26
10 Tips on How to Boost E-commerce Sales
Posted by [email protected] (Guest Author) on 26 December 2019 11:00 AM

The question “how to boost e-commerce sales” stings virtually every business owner, whether you’re a beginner or seasoned. Nowadays, there are a huge number of tips and tricks to impact sales rates. Some are more efficient and effective than others, so it can be difficult to determine the best strategy for boosting your sales numbers.

Before we began writing this article, we’ve thoroughly gathered consumer habits and the latest trends in e-commerce. Next, we analyzed them meticulously, which enabled us to compose a list of tips on how to boost online sales that just works. You’re welcome to see these tips below.


Read more »



Oct
28
12 Tips to Increase Conversions with User-Generated Content
Posted by [email protected] (Narendar Rajagopalan) on 28 October 2019 10:00 AM

Customers love to interact with eCommerce stores now more than ever, especially with their journeys now merging online shopping with in-store retail. What most online stores may not be aware of is that UGC, or user-generated content, can directly affect an online store’s conversion rate. UGC can take the form of many types of content, including customer reviews, social media posts, and video content.


Read more »



Sep
30
How to Increase Your eCommerce Sales with Great Content
Posted by Katarina Fekete on 30 September 2019 10:00 AM

The goal of every eCommerce business, whether it is an online store or a mobile application, is a constant increase in sales (or at least stable sales numbers). It doesn’t matter if you just finished an online shopping development process, or if you want to boost sales in an existing online business; great content is the key to increasing your eCommerce sales!


Read more »




Help Desk Software by Kayako fusion