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Aug
11
5 Ways to Increase the Efficiency of Your eCommerce Business
Posted by Rachael Verret on 11 August 2022 10:00 AM

There is no such thing as a business that’s easy to run and manage. Regardless of your industry, there will be various challenges and obstacles to growing and staying competitive. It should go without saying that when trying to run any business — especially a relatively small eCommerce store — it’s vital that owners and management allocate resources appropriately and efficiently. 


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Aug
4
How to Form a Winning Omnichannel Retail Strategy
Posted by Rob Press on 04 August 2022 10:00 AM

In the past, retail brands had to choose between brick-and-mortar, eCommerce, or multi-channel retail. Today, customers’ expectations have increased — they demand a unified, omnichannel experience.


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Aug
2
How to Estimate Dropshipping Overheads for Your Online Business
Posted by Anand Srinivasan on 02 August 2022 10:00 AM

Dropshipping is one of the most popular ways to start an eCommerce business because it allows you to focus on building your brand while still making money with every order. However, that doesn’t mean you won’t need to invest funds into a dropshipping business. You may run into several costs, ranging from marketing tools to wages.


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Jul
28

Even if you’re running a small business, having an HR team is incredibly important. The HR department can handle new employee onboarding, interpersonal disputes, and more when necessary. However, the odds are that your small business’s HR department is stretched thin — you may even have only one HR employee.


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Jul
26
How Google Lens Can Boost Sales for Your eCommerce Store
Posted by Nina Petrov on 26 July 2022 10:00 AM

As most of us tech enthusiasts are already aware, Google has been working on transitioning from basic text and voice search functionalities to advanced image search features for some years now. In keeping with this direction, Google Lens is one of the most remarkable tools the internet technology juggernaut has put out in recent years.


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Jul
21
The Complete Guide to Product Photography for Online Stores
Posted by [email protected] (Christianna Cannon) on 21 July 2022 10:00 AM

Great product photography is a critical part of a successful online store. However, for many eCommerce merchants, this is an area in which it's easy to fall short. A lack of knowledge of proper techniques, underestimation of its importance, or a mere misunderstanding as to what makes a good product image makes product photography a weak point for many online stores.

Good product photography is not as simple as placing items on a table and just pointing and shooting a camera. Even a brand new smartphone or cutting-edge Nikon can't do all the work by itself — it falls to you to set up the shot properly and work any necessary magic with post-processing. This guide will teach you the concepts and techniques for taking excellent product photos that will make your brand and products shine.


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