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Dec
21
Understanding the Importance of SERPs & How to Rank Higher
Posted by [email protected] (Jimmy Rodriguez) on 21 December 2020 11:00 AM

Search engine results pages, or SERPs, are so common in today’s digital world that most people don’t even think about them. For most internet users, they’re similar to a non-descriptive waiting room – a place you end up briefly while on your way to where you really want to go. But for businesses, SERPS are everything. Not only do they determine if people find your website, but they also dictate whether or not your competition is going to outperform you, this month and the month after that.


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Dec
21
Understanding the Importance of SERPs & How to Rank Higher
Posted by [email protected] (Jimmy Rodriguez) on 21 December 2020 11:00 AM

Search engine results pages, or SERPs, are so common in today’s digital world that most people don’t even think about them. For most internet users, they’re similar to a non-descriptive waiting room – a place you end up briefly while on your way to where you really want to go. But for businesses, SERPS are everything. Not only do they determine if people find your website, but they also dictate whether or not your competition is going to outperform you, this month and the month after that.


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Nov
23
6 Must-Use Google Ad Types for Successful eCommerce Marketing
Posted by Nicole Blanckenberg on 23 November 2020 11:00 AM

It should go without saying that no eCommerce marketing strategy would be successful without Google ads. The key is using the right Google ad types for eCommerce and having the optimization tools to tweak them to peak performance.


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Nov
22
All You Need to Know Before Hiring the Right Link Building Service
Posted by [email protected] (Guest Author) on 22 November 2020 11:00 AM

With more than half of the world’s businesses earning revenues online, it is unwise for any business owner to not tap into those growth possibilities for their business. If your website is an integral part of your company that can impact your business growth, you need to put more effort into boosting your website ranking and visibility. You might think that it is possible to manage your site's marketing campaign with in-house services by following some generic strategies, but you couldn’t be more wrong.


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Nov
9
15 Most Important Google Ranking Factors
Posted by Dan Barraclough on 09 November 2020 11:00 AM

Google is a complex beast. Its algorithm is comprised of over 200 factors that affect your website’s ranking on the search results page. None of those factors are to be sniffed at, but some do outrank each other in importance.

Below, we’ll cover the ten most important Google ranking factors that you can’t ignore this year.


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Oct
20
Why Businesses Lose Traffic and Sales When Switching to Shopify
Posted by [email protected] (Jimmy Rodriguez) on 20 October 2020 10:00 AM

It's not easy to get website traffic. Both paid ads and organic search engine marketing need to be fully optimized. Search engine optimization is the more crucial of the two, with a much higher potential return on investment.

SEO takes a lot of work, and a significant amount of time, to see results. Whether you're sticking solely to SEO or using paid advertisement alongside it, once your business has arrived at a great strategy that starts pulling in the visitors, you want to keep it that way.

However, if you're considering switching to Shopify, you should know your traffic will take a serious hit. And not just traffic — your conversions can also be affected. This means the traffic you do attract can be less valuable.


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