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Smart business owners are always looking for ways to improve the services they offer their customers, and for tools to help them adjust their business model to match their own vision. Customers always appreciate having more options, and if you can provide them without significantly adding to your workload, it's a winning situation for everyone. One eCommerce feature with this potential is in-store pickup, the practice of allowing the customer to pick up their online purchase from your location rather than having you ship it to them.

In this article, we'll discuss why you might want to use in-store pickup for your business and how to make the experience smooth for both you and your customers. We'll also explain how to set it up in your online store.

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