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The Ultimate Guide to Social Media for eCommerce
Posted by [email protected] (Guest Author) on 23 July 2019 10:00 AM

Social media used to be all about connecting with friends. You'd simply search for a friend, connect with them, and start talking about anything and everything. Today?

Social media grew from just connecting friends to uniting brands and communities online. In recent years, social media has turned into an essential piece of everybody's lives and, in turn, your marketing strategy.

Consumers today are online and are very social. In fact, 90% of consumers turn to social media for assistance with a buying decision and approx. 8 out of 10 people bought something because they saw it on social media.

But even with this huge popularity of social networks among consumers, some eCommerce businesses still haven't taken advantage of the potential the social networks actually hold. If you are one of such businesses, you are missing out on an excellent opportunity to build a better brand experience for customers, drive traffic to your site, and generate sales leads.

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