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11 Ways to Leverage eCommerce to Boost Your Organization
Posted by [email protected] (Guest Author) on 14 May 2019 10:00 AM

More than 1 million digital retail transactions take place every day. With a growing number of consumers shopping online, eCommerce is becoming critical.

ECommerce is an exceptional resource that enterprises can use to extend their successful brick-and-mortar operations to the rest of the world. Indeed, many retailers have enjoyed handsome rewards by doing so.

Digital shopping platforms empower all kinds of retailers to serve audiences across the country and around the globe. Now, countless shop owners are expanding beyond their local markets.

Online shop owners must now optimize their digital sales channels to survive in this fiercely competitive environment. The electronic retail universe presents challenges, however, such as:

  • Abandoned shopping carts
  • Dismal pay per click results
  • Excessive bounce rates
  • Low average spending
  • Poor promotional response

Personalization is among the most cost-effective strategies for boosting conversion, customer loyalty and revenue. The key to commercial success in the digital marketplace is creating an emotional connection with consumers. Even though eCommerce transactions typically lack human interaction, buyers still want engagement that caters to their desires and needs.

For some enterprises, meeting this demand may require rethinking their entire operation. Transformation is necessary for their survival. The following 11 tips offer insights into how to promote digital change to boost organizational outcomes.

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