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Apr
26
How to Carry Out a Website Audit for an eCommerce Business
Posted by Martha Jameson on 26 April 2019 10:00 AM

Website audits are crucial aspects of doing business properly, especially in eCommerce. These audits are designed to cover several areas of your business, including SEO, content, CRO, performance, supply chain, platform analysis, and more. An audit is the perfect opportunity for you to see each component, evaluate it properly, and discover issues and areas where you can improve. The results will turn into a map you can use to optimize your business.

Your audit should be focused on what’s going on in your business right now. Marketing campaigns, posts, and products are to be considered later in your audit. You should cast a wide net that will help you discover many opportunities for improvement. Take note of all findings as you go because these will be a measurement for your future goals.

Here are some areas where you should do an audit as well as information on how to do it.


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