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Why Businesses Lose Traffic and Sales When Switching to Shopify
Posted by [email protected] (Jimmy Rodriguez) on 20 October 2020 10:00 AM

It's not easy to get website traffic. Both paid ads and organic search engine marketing need to be fully optimized. Search engine optimization is the more crucial of the two, with a much higher potential return on investment.

SEO takes a lot of work, and a significant amount of time, to see results. Whether you're sticking solely to SEO or using paid advertisement alongside it, once your business has arrived at a great strategy that starts pulling in the visitors, you want to keep it that way.

However, if you're considering switching to Shopify, you should know your traffic will take a serious hit. And not just traffic — your conversions can also be affected. This means the traffic you do attract can be less valuable.

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