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Best Practices for Handling Discontinued Products Without Hurting SEO
Posted by Jessica Grioua on 03 August 2020 06:00 AM

Consider the following: a product on your site has become unavailable. This product may simply be out of stock, or it may never be sold again. However, that product’s page has historically brought your website valuable traffic and conversions. How can you maintain that value, even without selling that product anymore?

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