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3 Steps to Create Ideal Customer Profiles with Assessments
Posted by Stefan Debois on 25 November 2021 11:00 AM

E-retail sales surpassed the $4.2 trillion mark in 2020. Moreover, the number of digital buyers and spending is rising, making eCommerce the perfect business for entrepreneurs.

But as the industry grows in revenue, so does the competition as more people are jumping onto the eCommerce bandwagon and opening new stores.

That’s why you need to have strategies in place that will help you effectively reach your target audience and sell to them.

Enter: ideal customer profiles.

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How to Build Brand Trust & Protect Your Customers Online
Posted by [email protected] (Guest Author) on 23 November 2021 11:00 AM

As a business owner, you understand that a variety of factors go into making the right choices for your company. After all, running a business is so much more than just sales and marketing. When clients and customers purchase something from you using any cashless payment option or have to provide any sort of personal details to you through a form, they are trusting you with incredibly important information that you have an obligation to treat with sensitivity. 

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10 Tips to Ensure Effective eCommerce Customer Support
Posted by Cristina Ionita on 12 November 2021 11:00 AM

The most successful online businesses look and function great, but sometimes customers need more effective eCommerce customer support.

Whether you're selling purses or sinks, customer support plays a major role in your purchases and overall customer satisfaction. In a competitive industry like online shopping, what will set you apart from the competition is exquisite customer service.

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How to Reduce Your eCommerce Return Rates
Posted by Zoe Devitto on 27 September 2021 10:00 AM

Ecommerce returns can slowly eat into your bottom line if you’re not strategically attacking them with post-purchase loyalty-building tactics.

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Online Reviews: 5 Steps To Improve Yours in a Month
Posted by [email protected] (Guest Author) on 21 July 2021 10:00 AM

Your word as an online seller will always have limited power. No matter how big your operation becomes and how firmly you fix your brand in the minds of your target audience, every claim you issue about your products will be taken with more as grain of salt — and it’s all due to your obvious bias. You want people to buy from you, so of course you’ll have good things to say about your value propositions, and of course you’ll hide all the negatives.

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49 Customer Feedback Questions You Can Ask to Get Genuine Answers
Posted by Kashyap Trivedi on 23 June 2021 10:00 AM

Customer feedback is truly the backbone of a thriving business.

A customer review alone is not sufficient – but a positive customer review has become vital in the decision-making process. In fact, a majority of customers are looking for 4 out of 5 stars, because negative reviews are driving factors.

The writing is on the wall: Customer reviews not only instill trust among users but can also positively impact your business's bottom line.

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