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Vape Store SEO – What It Is and Why You Need It
Posted by [email protected] (Guest Author) on 06 October 2020 10:00 AM

Vaping is becoming increasingly popular globally and with good reasons. The number of vapers has skyrocketed to almost 55 million from 35 million in 2016. The vaping culture isn't coming to a halt any time soon.

The competition in the vaping industry is rapidly rising, and every vape store owner wants to be ahead of their rivals. This is why having an online presence is essential, especially if you lack the resources to keep a brick-and-mortar store up and running.

If you want to increase your vape store's reach, focusing on vape store SEO should be your utmost priority.

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How to Avoid the Most Common PPC Traps with Budgeting
Posted by Dmytro Spilka on 08 September 2020 10:00 AM

Are you making mistakes within your Pay-Per-Click advertising campaign? Luckily, if you are, it’s fairly easy to pick out any errors and rectify your actions before you start to lose significant portions of your budget with little to show for it.

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How to Prepare “Very High” Quality Content by Google's New Guidelines
Posted by Joydeep Bhattacharya on 24 July 2020 10:00 AM

Google is now using BERT models in search, which could potentially change the way SEO works.

BERT models, which stands for Bidirectional Encoder Representations from Transformers, are a way for Google to better understand user searches and serve better results.

Like all algorithm changes Google brings, the intent is to improve the quality of search, which means high performing, credible, informative, well written, purpose-specific, and authoritative content will eventually reach web users.

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An Introduction to Using Google Text Ads for eCommerce
Posted by Jacques van der Wilt on 10 July 2020 10:00 AM

Text ads are Google’s original venture into advertising on their platform. It was launched back in the year 2000, and even today, they make up 45% of the monthly share of click through rates.

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How an Efficient SEO Strategy Can Take Your Brand to the Next Level
Posted by Seema Khaitan on 03 July 2020 10:00 AM

If you’re running any branded website that you’d like to get in front of more eyes online, SEO is vital for achieving better searchability and visibility on search engines. But it offers more real value than that; there are various reasons why businesses need SEO to take their brand to the next level.

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If there was one thing every content writer or online business would like to know when it comes to publishing blog posts, it would probably be the answer to this question: “How long should a blog post be in order for it to perform its best?” Of course, no magic number really exists. While there are great recommendations to follow, there are always exceptions to the rules. For example, it’s not hard to find a page one ranking article that is much shorter (or longer) than the recommended ideal length.

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