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Does Your eCommerce Business Need a Customer Support Forum?
Posted by Rachael Verret on 19 October 2022 10:00 AM

As an established eCommerce business, you understand the importance of leveraging your online presence. You know all about social media marketing, email newsletters, and SEO. However, there is another essential resource that can help convert customers into strong brand advocates, get feedback, and generate new leads. This is the humble support forum, a tried and true type of online community that has allowed people to ask official representatives and experienced users questions about whatever issues they need assistance with. 

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What is Conversational Commerce and How to Sell by Talking
Posted by Jenna Bunnell on 12 October 2022 10:00 AM

Conversational commerce is taking customer interaction to a whole new level.

Customers want omnichannel service, “always on” availability, and hyper-personalization. There was a time in the not-so-distant past when this just wasn’t possible — online shopping was a jarring, impersonal, and tiresome experience.

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Your Guide To Effective Emotional Marketing in eCommerce
Posted by Ralitsa Brennan on 05 October 2022 10:00 AM

Businesses are constantly looking for new ways to connect with their target audience, especially when we are talking about B2C companies.

Social media campaigns, influencer marketing strategies, and strong brand identity are all ways eCommerce businesses try to get on their audience’s radar and stay there for good. Or at least until they persuade people to buy their product or service.

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5 Ways To Use Google To Grow Your Online Business
Posted by Rachael Verret on 28 September 2022 10:00 AM

Whether you’re a decades-old brick-and-mortar store just starting to sell online or a strong up-and-coming eCommerce shop, your business needs to be able to adapt and thrive in the digital ecosystem. Your customers finding your business’s information and being able to interact with your brand online is simply the bare minimum in today’s retail landscape. Google, of course, is the ultimate tool in brand searchability. 

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Social Media for Business Owners: You Must Do These 13 Things
Posted by Cody Arsenault on 22 September 2022 10:00 AM

Social media can be overwhelming, especially for business owners trying to grow their businesses. It's hard to know where to start regarding social media — and it’s even harder to keep up with the latest changes and trends.

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How To Improve the Customer Experience With SEO & Automation
Posted by Rose Remington on 20 September 2022 10:00 AM

Any business that serves a large number of customers must pay close attention to the customer experience. Improving that experience is critical to the long-term growth of the business. But how do you improve that experience as an eCommerce business owner?

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