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The future of eCommerce is exciting, but marketers have a lot of work to do to stay on top of the latest trends and developments.
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Losing customers can be critical for companies, not to mention costly. In fact, statistics show that the cost of acquiring new customers is five times higher than retaining existing ones.
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Aside from the toilet paper shortages and newly-formed streaming service addictions, the pandemic has also given rise to a number of more positive trends, like a huge boom in new startups that have given people from all walks of life the excuse they need to pursue their entrepreneurial dreams.
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Small businesses have always been a cornerstone of the American economy, and with the growth of eCommerce due to the digitalization of consumer society, they’re now more important than ever.
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Starting a business can often be expensive. It can sometimes take all the money in the bank just to get started, and you may not see any returns for a while.
However, as the pandemic caused almost every industry to shift online, there is an abundance of opportunities to establish your own digital business with little to no money.
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Leading into the start of 2023 is the perfect opportunity to take stock of your current operations and learn what works and what needs improving.
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