The rapidly growing B2B eCommerce industry invites competition on all fronts.

Keeping your B2B eCommerce ahead in 2024 requires understanding your market and closely monitoring your business health. This can go a long way in reducing churn, increasing customer retention, and giving you a competitive edge. 

The global B2B eCommerce market is worth over five times more than the B2C market and is valued at nearly $15 trillion USD.

Reports state that B2B eCommerce resulted in only 9% of total B2B product sales in the US. However, the COVID-19 pandemic changed this scenario by revolutionizing buyer preferences.

Additionally, the closure of brick-and-mortar stores helped B2B eCommerce gain momentum.