With 3dcart's Automation Rules feature, you can specify automated actions that will be applied to orders when they meet conditional requirements which you set. Orders meeting your pre-defined requirements can then be made to apply certain actions such as:
- Initiating an Autoresponder email campaign
- Assigning the customer to a specific customer pricing group
- Flagging the orders a specific color in your order manager
- All of the above
Here are just a few situations where automation rules can apply.
- Example 1
Automatically assign your customers to a special autoresponder email campaign when their orders reach a pre-defined amount. For example, single orders totaling over $500 can automatically be assigned special follow-up emails after the order is shipped. These autoresponder messages can range anywhere from special thank you notes thanking them for their business or even special promotions and coupons to encourage them to purchase more!
- Example 2
Automatically place customers into a special pricing group when they order a specific product. For example, a gold membership card that gives them access to a preferred members pricing group. When the order for this product is fulfilled, your automation rules automatically assign the customer to your predefined group.
- Example 3
Flag specific orders with a color designation within your 3dcart order manager so that they're easier to see. For instance, an order that is placed by a member of specific customer group can automatically be flagged in a red color to help you identify these orders more quickly in the order manger.
Configuring your Automation Rules
To configure your Automation Rules, log into your 3dcart Online Store Manager. Once there, use the left hand navigation menu to:
- Go to Modules
- Use the search bar at the top of the page and search for "AutoResponder"
This action will locate and open the AutoResponder module for you. Within the module, you will see a checkbox and two additional features.
- Locate "Automation Rules" and click on its "Change Settings" link
- Next, look to the top right of the following page and click on the "+Add Rule" button
- Provide a name for your new rule and click "Save" to add it.
The rule will be created, but it will not yet be enabled. This is because you will need to fine tune it first.
- Specify your automation rule settings as needed, followed by your automation tasks.
- Then, look to the top right of the page and click "Save" to commit your changes
- Lastly, be sure to click the "Enable Now" button to complete your configuration.
If you are creating an Automation Rule for an Autoresponder campaign; please be sure to have the campaign created, populated with email messages and ready for use before assigning a rule for it.
The following will illustrate the individual options available when creating your automation rules and tasks.
The Automation Rules set up is comprised of three parts:
- Rule Name
This is the specific name of your rule. You may change it as needed.
- Automation Rules
These will be the parameters that the order must meet in order to apply for the automation.
- Automation Tasks
These define the individual actions that will be applied to the orders when the rules are met
Here, we will list the configuration options available to you.
Automation Rules settings
- Order Status
Select which order status triggers your rule. When the order is actively moved to this status, the rule will initiate.
When using the "New" order status, please bear in mind that the order has to actively be moved to that status. Orders that are simply set to "New" status by your storefront will not trigger automation. Instead, Automation Rules will use the "New" status for orders that may come into a different status (i.e. Unpaid) and are moved by you to "New" status after the store creates the order.
- Customer Group
When an order is placed by a member of this customer group, the automation will be triggered.
- Order Amount (min. max.)
Orders within this range will initiate automation.
Orders placed for this item will be set for automation
- Add Email to Autoresponder
Orders meeting the above rules will have their email addresses added to this autoresponder
- Assign to Customer Group
Users placing orders that meet the above rules will have their accounts moved to this tasks customer group.
- Flag Order
Orders meeting the above rules will be flagged with a specific color in the 3dcart order manager.
After creating the automation rules, you can view and edit them simply by navigating to your Automation Rules page in the Store Modules section.