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Aug
5
Marketing Your B2B Website for eCommerce Success
Posted by Alejandro Vasquez on 05 August 2019 10:00 AM

When people think of online stores, most of them think specifically of business-to-consumer retailers, also known as B2C stores. It only makes sense, as the largest shopping sites in the world generally follow this particular business model. When you visit and make a purchase on Amazon, Wal-Mart, or eBay, you almost always do so as an individual consumer. This may explain why the majority of eCommerce websites mimic these online giants and operate as B2C enterprises.

However, B2C is not the only possible route you could take as an internet-based entrepreneur. Instead of catering to consumers, you could encourage other businesses to make purchases from your own business. This is called business-to-business eCommerce, or B2B eCommerce. You probably know more examples than you think just from running an online business. These include graphic designers, call centers, marketing agencies, web and app developers, and, of course, eCommerce platforms.


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Jul
19
How eCommerce Can Increase Your B2B Sales Productivity
Posted by [email protected] (Guest Author) on 19 July 2019 10:00 AM

You probably don’t need us to tell you that the future of B2B is in eCommerce.

For one thing, the modern B2B buying process is becoming more and more digitally-focused as time goes on. Simply put, today’s B2B customers expect to be able to conduct business online—and it’s the company’s duty to make it happen.

But, this isn’t to say that these companies don’t stand to gain anything from “going digital.”

The truth is, the B2B companies that take full advantage of everything the world of eCommerce has to offer are much more productive than their non-digital competitors. Case in point, data collected by RetailTouchpoints shows that:

  • The use of eCommerce technology can increase B2B sales productivity by 45%.
  • 54% of B2B salespeople say eCommerce provides their companies’ highest sales numbers.
  • The average B2B company increases its revenue by nearly 50% by launching eCommerce initiatives.

With all this in mind, today we’re going to address four key ways that going down the eCommerce path will allow your sales team to be more productive—and successful.


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Jul
16
Complete Guide to B2B eCommerce Plans and Features
Posted by [email protected] (Gonzalo Gil) on 16 July 2019 10:00 AM

Business to Business (B2B) eCommerce can be extremely profitable, but faces an additional set of challenges on top of typical retail. Bulk orders, variable pricing, freight management, and other B2B essentials can present endless difficulties for an unprepared business, so specialized tools are crucial for smooth operations. And of course, B2B buyers have a strict set of requirements you'll need to anticipate in order to recruit them as customers.

Managing all this can be an incredible drain on a business's budget and personnel. Fortunately, with B2B eCommerce on the rise, many high-quality solutions have come about to help handle these tasks and keep your business organized and efficient. On the other hand, no solution can be of help if you can't get it to work with your eCommerce website — or if it's priced out of your business's range.

That's why 3dcart is introducing our new B2B eCommerce plan: a complete, affordable solution that includes everything you need to create a B2B website out of the box, whether you're a manufacturer, distributor, wholesaler, or other supplier.


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Jun
18
How to Sell Your eCommerce Business
Posted by Jessica Grioua on 18 June 2019 10:00 AM

So, you’ve worked hard, been a great business owner, and have managed to build a successful eCommerce business from the ground up. But, for one reason or another, you feel like it may be time to sell. For some business owners, the ultimate goal for starting a business is to make it successful and then sell it. For others, selling their business is a last resort. Whatever your reason for wanting to sell your business, the process is not as simple as you may think. Let’s dive into the actual process of what you need to do in order to sell your eCommerce business and how to do it right to get what you deserve.


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Apr
22
How B2B eCommerce Retailers Can Use Personalization to Boost Online Sales
Posted by Emil Kristensen on 22 April 2019 10:00 AM

There’s been a lot of fuss about personalizing your customers’ experiences.

MarTechAdvisor found that a personalized web experience can increase sales by 19%. And more people crave personalization too.

Studies found that 73% of B2B buyers want personalized experiences, similar to the B2C-like customer experience. Additionally, 71% of B2B buyers believe customers increasingly crave B2C-like experiences with faster response times and 24/7 availability—however, nearly half (49%) believe that they’re failing to deliver what their customers crave.

Now, how do B2Bs create a personalized experience that’s similar to B2Cs’? How will they customize the sales process for their corporate clients and business clients? Here’s what you need to know:


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